Comments on: Selling a Blog or Business – When is the Right Time?

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[…] Selling a Blog or a Business – When is the Right Time? […]

By: Derek Chamberlain

Derek Chamberlain — Fri, 06 Dec 2013 13:54:07 +0000

Matt,

Great points! Some offers are just too good to pass up, while others are just people fishing for a steal of a deal. Thanks for stopping by!

By: Matt @ Ovis Creative

Matt @ Ovis Creative — Fri, 06 Dec 2013 08:28:37 +0000

You always need to weigh the value of the blog/business against the amount offered by a prospective buyer. Does your blog guarantee you a ROI within 6 months? Do you still receive a good amount of daily visitors? Are you happy with your blog? A lot of questions that need to be answered. So make a good decision without any regrets.

By: Derek Chamberlain

Derek Chamberlain — Wed, 28 Aug 2013 16:50:40 +0000

I guess that’s what J D Roth did with getrichslowly.org . I can definitely see that it would be a hard decision to hang onto or sell if your heart is no longer in it and the sweet offer comes in…

By: Pauline

Pauline — Wed, 28 Aug 2013 16:47:27 +0000

When you sell your blog, like Jim said, the value is determined by revenue. BUT websites usually go for 24 months worth of revenue, up to 36 or 48 if you are really luck. So let’s take 48 months, it means if the buyer makes the same work the blogger used to he will make his investment money back in 4 years. When does one get a 25% return with real estate or the stock market, almost guaranteed since the website is generating that income? The time to sell would be never, if you can replace yourself with staff writers and a VA and still get 25% a year on your potential sales price, or when you are burnt out if you think your blog can’t keep going on auto pilot. Or, if you have a magic number that would allow you to stop working forever and that is offered to you.

By: Adley

Adley — Tue, 27 Aug 2013 13:47:16 +0000

Jim,

I never gave much thought about an exit strategy until now. Having one is very valuable! I just started my blog so I just got my foot in the door. Thinking about the future is always a good thing. I agree, blogs are definitely a business.

I like how you think.

By: Derek Chamberlain

Derek Chamberlain — Mon, 26 Aug 2013 20:50:41 +0000

Jim, well put.

I would think it would be a pretty simple analysis of the discounted cash flows into perpetuity based on the current revenues assuming some type of growth %.

By: Derek Chamberlain

Derek Chamberlain — Mon, 26 Aug 2013 20:50:12 +0000

I fully agree with your thoughts here as well as having an exit strategy. Every business should have one.

I think blogs are a little peculiar because they border between hobby and business for most…

By: Derek Chamberlain

Derek Chamberlain — Mon, 26 Aug 2013 20:49:06 +0000

Jim,

I think this is a reminder to all of us that we should update our thinking from time-to-time on what a reasonable offer would be.

This way, we are more prepared for discussions if the offer comes in…

By: Jim Wang

Jim Wang — Mon, 26 Aug 2013 20:15:52 +0000

I think everyone should be thinking about it. Maybe not selling it right now but building it up into a resource that someone else might want to buy – I don’t think there are any downsides to that approach.